Out of the Box

It’s no surprise that Sony charging $50 to remove trialware from its PCs has gone over like a lead ultraportable. Sony is merely passing along the lost revenue from deals it would ordinarily strike with these providers of software and services. Still, making the tradeoff so explicit is tantamount to admitting that, not only is there no user benefit to these programs, but there is a price on the penalty of having them.

Also, one must question how receptive consumers will be to offers that they absolutely did not want on their PCs, but for which they didn’t want to pay the equivalent of five percent or more of the notebook value. Even at a lower price ($20), Sony would gather far more consumers opting in. It is a thorny time for trialware with Vista’s beefier requirements already making consumers more wary of performance slowdowns. And ultimately, it is in Sony’s interest to have more consumers who are delighted with their notebook experience. Competitive pressure may force its hand toward that.

Update: Reversed. Blogosphere outrage FTW!

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Lifehacker has an update to its story about installing Mac OS X on a PC, creating what it calls a Hackintosh. Apple frowns on such a practice. Its tight control of hardware is part of what enables it to advance the platform with greater agility than Microsoft.

Comments to the story report generally good success with the hack. One commenter notes that he would use the technique to test-drive Mac OS X before buying a Mac.

With Apple taking the offensive against Vista, it might further entice Windows users to switch by allowing them to trial Mac OS X without having to buy into the hardware first. Like many Linux installation CDs, the Leopard trial DVD could run from the disc but not allow any modifications to the hard drive or allow consumers to save files.

On the other hand, there might of course be driver issues as well as sluggish performance coming off the DVD drive and the last thing Apple wants to convey to Windows users is a slow, unreliable experience. Insert your Microsoft OS joke here.

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